About Us

PHOMI Holding

PHOMI – is the combination of two Chinese words, “Fu” – happiness and “Mei” – beauty. By naming his product like this the inventor of MCM expressed his hope that the one who uses PHOMI can be happy and his house beautiful.

PHOMI Holding, the founder of the MCM ecological material industry and the constitutor of the international MCM material standard with the Head Quarters in Guangzhou, China.

Currently there are three manufacturing sites of PHOMI MCM Holding in Laibin with 80 production lines with the total of 60.000.000 m2 annual production capacity.

PHOMI is a joint-stock pro-listed company that has won the support of the National Innovation Fund of China and also considered as one of the important projects of the national Torch plan.

The Holding is advancing rapidly internationally, in 2020 having its representatives in more than 30 countries worldwide.

For example: currently in China alone there are around 150 showrooms and India 20. In Canada PHOMI MCM products are sold via DIY chain.

10.000 – 200.000 m2 projects became common for PHOMI Group and its partners. After the success in Asia and Canada decided to open an highly perspective European market with the European Headquarters

The Holding’s R&D is actively developing its MCM assortment, entering the new market areas which sustainability can be reveolutionized by the use of MCM.

In addition to the PHOMI Standard Line product lines of up to 1200x600x3 mm Large Formats lines were introduced of up to 2800x1250x5 mm in 2018. In 2021 we have introduced the break-through technology of 3D-printed products in industrial mass-production scale allowing us to go beyond the boundaries of products design.

Currently the product lines of PHOMI MCM are comprised of 500+ products and their varieties only in the standard models. The real production possibility in terms of design with 3D technology has literally become unlimited.

Our benefits

PHOMI Holding is a global leader in MCM materials, offering eco-friendly and natural-looking cladding and flooring made using patented nanotechnologies and uniformly modified clay. Their products are designed with a philosophy of long-term sustainable development and provide a unique blend of benefits, including durability, affordability, and aesthetics. PHOMI MCM materials include cladding, flooring, roads, sidewalks, athletic runways, construction materials, and art plastic substances, all of which offer a range of special and distinct features. By choosing PHOMI, customers can access a one-of-a-kind solution for their building and construction needs.

Hard & flexible at the same time

Is hard like stone or burned clay, but still flexible.

Universal cladding

Can be equally used for exterior and interior.

Breathing

Has capacities of clay to “breathe”.

Regulates humidity

Adjusts humidity in the room to the optimal interval of 40%-70% which is comfortable for the human beings and in which that infectious bacteria and viruses survive likelihood is the lowest according to the microbiological researches.

PHOMI History

In the autumn of 1974 a group of young men drove a herd of cattle through the mud fields to produce the rammed earth bricks. This primitive method of converting the earth into the construction material has left a lasting impression on the founder.

In summer of 1976 the young man experimented with mixing rammed soil with rice straws, dried leaves, lime and cow dung to create the first modified clay wall which could withstand all-year-round weather conditions.

In 2003, the founder established the EOSD Lab in Guangzhou, specializing in soil properties studies and the conversion of common earth soil into industrial raw material.

One year later, the lab relocated to Los Angeles, USA, to further facilitate the founder’s budding vision.

IBy May 2006, the innovative elastic and functional Modified Clay (MC) production technology was granted US, EU, and China patents. This technology could replace cement and asphalt and was primarily intended for private and municipal road pavement use. With this groundbreaking technology, the founder aimed to revolutionize the construction industry.

In July 2006 further derivative products of MC and then MCS (Modified Clay for Sports) materials have been applied for the pavement of athletic runways, basketball courts, badminton courts, table tennis courts, yoga studios, and municipal walkways.

In 2007 at the Exchange Meeting of Guangzhou Overseas
Students Talents and Hi-tech Expo, MC technology was accepted by the experts panel of Guangzhou Municipal Government Innovation Fund. After its careful evaluation, the production of MC has been granted funding under the Guangzhou Innovation Angel Fund.

In January 2008 PHOMI was incorporated in Guangzhou. In the following March 2008, PHOMI launched Flexi Ceramic Tiles (MCT) which created a major stir during the 12-th China Ceramic Expo in the tiles industry for its revolutionary properties against extreme weather temperatures, excessive energy-consumption and highly polluting traditional tile industry.

Since that time PHOMI Holding was highly recognized in different occasions, has taken part in the large number of extencive construction, city renovation projects, its products became the national standard in MCM in China, and established its presence in many countries on the Globe. Please, have a look at the milestones of the recent PHOMI Holding development below.

Awards and certificates

PHOMI Europe

Phomi, a leading manufacturer of Modified Clay (MC), is currently seeking European partners to expand its innovative product line. With its patented MC technology, Phomi aims to revolutionize the construction industry by offering a sustainable and cost-effective alternative to traditional building materials.

As a company committed to environmentally responsible practices, Phomi’s products are made from natural materials and require minimal energy to produce. The MC technology allows for the creation of a wide range of high-performance products, from durable road pavements to versatile interior and exterior wall tiles.

By partnering with European companies, Phomi hopes to further develop and enhance its products to meet the unique needs of the European market. Additionally, these partnerships will enable Phomi to expand its reach and increase awareness of its sustainable building solutions.

Phomi is looking for partners who share their commitment to sustainability and innovation. If you’re a European company interested in partnering with Phomi, please contact us to discuss the exciting opportunities available. Together, we can create a brighter and more sustainable future for the construction industry.